سیاست نامه علم و فناوری

سیاست نامه علم و فناوری

تحول دیجیتال، خوب یا بد: یک دستور کار پژوهشی انتقادی و چندسطحی

نوع مقاله : ترجمه

نویسندگان
1 دکتری مدیریت فناوری، دانشکده مدیریت و حسابداری، دانشگاه علامه طباطبائی
2 دانشیار دانشکده مدیریت و حسابداری، دانشگاه تهران (دانشکدگان فارابی)
چکیده
چه خوب یا بد، فناوری‌های دیجیتال در حال تغییر همه چیز هستند، از رفتارها و انتظارات مشتریان گرفته تا سیستم‌های سازمانی و تولید، مدل‌های کسب‌وکار، بازارها و در نهایت جامعه. برای درک این تحولات کلی، مقاله پیش رو ادبیات موجود را که عمدتاً بر سطح سازمانی تمرکز داشته است، گسترش داده و یک برنامه پژوهشی چندسطحی را برای تحول دیجیتال توسعه می‌دهد. در این راستا، ما یک تعریف گسترش‌یافته از تحول دیجیتال را به عنوان "تغییر اجتماعی- اقتصادی در سطح افراد، سازمان‌ها، زیست بوم ها و جوامع که تحت تأثیر پذیرش و استفاده از فناوری‌های دیجیتال شکل می‌گیرد" پیشنهاد می‌کنیم. ما چهار لنز را برای تفسیر پدیده تحول دیجیتال ارائه می‌دهیم: افراد (استفاده و پذیرش فناوری‌های دیجیتال)، سازمان‌ها (استراتژی‌سازی و هماهنگی تحول داخلی و خارجی)، زیست بوم ها (استفاده از فناوری‌های دیجیتال در حکمرانی و خلق مشترک ارزش) و چارچوب‌های وابسته به جغرافیای سیاسی (تنظیم محیط‌هایی که افراد و سازمان‌ها در آن قرار دارند). بر اساس لنزهای ذکر شده، ما یک دستور کار پژوهشی چندسطحی در تلاقی بین جنبه‌های مثبت و منفی تحول دیجیتال ایجاد کرده و در ادامه چارچوب PIAI را معرفی می‌کنیم. این چارچوب فرآیند ادراک، تفسیر و اقدام را که در نهایت به تأثیر ممکن منجر می‌شود، در بر می‌گیرد. چارچوب PIAI یک برنامه پژوهشی انتقادی را شناسایی می‌کند که شامل فهرستی غیرجامع از موضوعاتی است که می‌تواند به محققان کمک کند تا درک عمیق‌تری از پدیده تحول دیجتال پیدا کنند و همچنین مدیران و سیاست‌گذارانی را که به دنبال شکل‌دهی و هدایت تحول دیجیتال هستند را در اتخاذ تصمیمات راهبردی راهنمایی کند.
کلیدواژه‌ها
موضوعات

عنوان مقاله English

Digital transformation, for better or worse: a critical multi-level research agenda

نویسندگان English

Mohammad Nesari 1
Mostafa Safdari Ranjbar 2
1 PhD in Technology Management, Department of Management and Accounting, Allameh Tabataba’i University
2 Associate Professor at Department of Management and Accounting, University of Tehran (College of Farabi)
چکیده English

For better or worse, digital technologies are reshaping everything, from customer behaviors and expectations to organizational and manufacturing systems, business models, markets, and ultimately society. To understand this overarching transformation, this paper extends the previous literature which has focused mostly on the organizational level by developing a multi-level research agenda for digital transformation (DT). In this regard, we propose an extended definition of DT as “a socioeconomic change across individuals, organizations, ecosystems, and societies that are shaped by the adoption and utilization of digital technologies.” We suggest four lenses to interpret the DT phenomenon: individuals (utilizing and adopting digital technologies), organizations (strategizing and coordinating both internal and external transformation), ecosystems (harnessing digital technologies in governance and co-producing value propositions), and geopolitical frameworks (regulating the environments in which individuals and organizations are embedded). Based on these lenses, we build a multi-level research agenda at the intersection between the bright and dark sides of DT and introduce the PIAI framework, which captures a process of perception, interpretation, and action that ultimately leads to possible impact. The PIAI framework identifies a critical research agenda consisting of a non-exhaustive list of topics that can assist researchers to deepen their understanding of the DT phenomenon and provide guidance to managers and policymakers when making strategic decisions that seek to shape and guide the DT.

کلیدواژه‌ها English

Digital transformation
Digital technologies
Eco-system
Governance
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