تجسم الگوها، جوامع و فرصت‌ها برای سرمایه‌گذاری مشترک در صنعت فیلم از دریچه تحلیل شبکه‌های اجتماعی

نوع مقاله : فراخوان ویژه نامه «توسعه صنایع فرهنگی و خلاق»

نویسندگان

1 شهید بهشتی

2 دانشکده مدیریت، دانشگاه صنعتی شریف

3 گروه آموزشی مهندسی صنایع، دانشکده فنی و مهندسی دانشگاه دامغان استان سمنان

4 دانشکده مکانیک، دانشگاه صنعتی خواجه نصیر الدین طوسی

چکیده

صنعت جهانی فیلم در سال‌های اخیر شاهد افزایش همکاری و سرمایه‌گذاری بین‌المللی بوده است. بااین‌حال، تجزیه‌وتحلیل جامع از سرمایه‌گذاری‌های مشترک در این حوزه وجود ندارد. این مقاله از تجزیه‌وتحلیل شبکه‌های اجتماعی برای بررسی فرصت‌های همکاری و سرمایه‌گذاری‌های مشترک در صنعت فیلم استفاده می‌کند. در این پژوهش، شبکه‌ای متشکل از 150 کشور بر اساس مضامین خلاقانه مشترک در تولیدات فیلم آنها ایجاد شد که بیش از 7800 پیوند را در بر می‌گرفت. به‌کارگیری معیارهای مرکزیت، کشورهای کلیدی مانند ایالات متحده، چین و انگلیس را به‌عنوان قطب‌های تأثیرگذار با پتانسیل قوی برای هدایت رشد صنعت از طریق مشارکت شناسایی کرد.

تجزیه‌وتحلیل بیشتر از طریق تشخیص جامعه، خوشه‌های موضوعی متمایز را که توسط تلاش‌های خلاقانه مشترک متحد شده بودند، آشکار کرد. برای مثال، جامعه «جستجویان هیجان جهانی» فیلم‌های اکشن می‌سازد، درحالی‌که گروه «سینمای فرهنگی - اجتماعی» به مسائل فرهنگی اجتماعی جهانی می‌پردازد. هر جامعه چشم‌اندازهای منحصربه‌فردی را برای همکاری بین‌المللی و تولید مشترک ارائه می‌دهد. این تجزیه‌وتحلیل بینش‌های مهمی را در مورد ساختار و پویایی شبکه جهانی فیلم ارائه می‌دهد درحالی‌که راه‌های بالقوه بالا برای سرمایه‌گذاری و همکاری آینده را روشن می‌کند. این تحقیق بر اهمیت استفاده از تکنیک‌های تحلیل شبکه‌های اجتماعی برای بهینه‌سازی تصمیم‌گیری‌ها در مورد سرمایه‌گذاری‌های مشترک و پیش‌بینی نتایج تأکید کرده و به‌عنوان مدلی برای بررسی داده‌محور مشارکت در صنایع خلاق عمل می‌کند.

کلیدواژه‌ها

موضوعات


عنوان مقاله [English]

Visualizing Patterns, Communities, and Opportunities for Joint Investments in the Film Industry: A Social Network Analysis Perspective

نویسندگان [English]

  • Mehrdad Maghsoudi 1
  • Mohammad Ali Amini 2
  • saeid aliakbar 3
  • Sajjad HabibiPour 4
1 Shahid Beheshti
2 School of Management, Sharif University of Technology
3 Educational Department of Industrial Engineering, Technical and Engineering Faculty of Damghan University, Semnan Province
4 Faculty of Mechanical Engineering, Khwaja Nasiruddin Tusi University of Technology
چکیده [English]

The global film industry has witnessed increased collaboration and international investment in recent years. However, a comprehensive analysis of joint investments in this domain is lacking. This study employs social network analysis (SNA) to examine collaboration opportunities and joint investments in the film industry. A network consisting of 150 countries based on shared creative themes in their film productions was constructed, comprising over 7,800 connections. Utilizing centrality measures, key countries such as the United States, China, and the United Kingdom were identified as influential hubs with strong potential to drive industry growth through partnerships.

Further analysis through community detection unveiled distinct thematic clusters united by collaborative creative efforts. For instance, the "Global Thrill Seekers" community creates action films, while the "Cultural-Social Cinema" group deals with global cultural and social issues. Each community presents unique perspectives for international collaboration and co-production. This analysis provides valuable insights into the structure and dynamics of the global film network, while highlighting potential avenues for future investments and collaboration. This research underscores the importance of utilizing SNA techniques to optimize decision-making regarding joint investments and predicting outcomes, serving as a model for data-driven participation analysis in creative industries.

کلیدواژه‌ها [English]

  • Film industry
  • Collaboration opportunities
  • International cinema
  • Social network analysis
  • Community analysis
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دوره 13، شماره 4
ویژه‌نامه "توسعه صنایع فرهنگی و خلاق"
بهمن 1402
صفحه 59-77
  • تاریخ دریافت: 23 مرداد 1402
  • تاریخ بازنگری: 02 مهر 1402
  • تاریخ پذیرش: 05 مهر 1402